CategoryDesign

May 7, 2020 — The pressure to rush market and usability research carries risk. In this article, we’ll cover four practical techniques to mitigate this risk and create designs that better serve customers and the company. Read more…

April 21, 2020 — Creating a compelling landing page involves a combination of clear focus, persuasive copy, considered design and relentless testing. Without all four your page will fail. Read more…

April 13, 2020 — In this eighth issue of Inspired Design Decisions, Andy Clarke will explain how learning about American graphic designer and typographer Herb Lubalin has transformed his approach to typography on the web. Read more…

March 31, 2020 — This guide aims to help you figure out which approach makes the most sense when considering popular design trends for your site. Read more…

March 26, 2020 — Recent research has found that e-commerce category pages have higher click-through rates in search than individual category pages. So, if your e-commerce site is struggling to attract shoppers and convert them, your category pages (specifically, those on mobile) might be in need of a redesign. Read more…

March 25, 2020 — In Part 1, Paul explained the basics of the terminal, shared a few productivity hacks to get you started, and how to choose a code editor. In this part, he’ll continue with the topics of version control (Git), HTML and CSS, semantic code, and a brief introduction to some key engineering principles. Read more…

March 23, 2020 — In this seventh instalment of Inspired Design Decisions, Andy Clarke will explore how American art director and graphic designer Otto Storch inspires his designs for the web. Read more…

March 18, 2020 — For the purpose of this two-part series of articles, we’re going to assume the answer for “Should designers code?” is “It depends.” In this first part of the series, we’ll take a look at getting comfortable with the command line and text editors. Read more…

March 3, 2020 — Prototyping helps to formulate the main trajectory of the design by framing your mind around a continuous pursuit of better concepts. Meet ProtoPie. Read more…

March 2, 2020 — How do we use blend modes to add depth to our designs, vertical text for impact and clipping paths to bring in character and energy to a design? In this article, we’ll explore just that. Read more…